The Impact of Technology on Commerce: E-Commerce
The advancement of technology has not only brought ease in various fields but also opened the door to innovations in the trade sector. One such innovation is e-commerce and the opportunities it provides. The concept of e-commerce, which quickly captured the interest of large audiences, offers a different perspective on trade. E-commerce refers to the buying and selling of products or services, as well as communication and marketing, conducted through electronic devices. E-commerce sites, which successfully connect buyers and sellers from different locations around the world, are an excellent choice for those aiming to enter the global market.
Advantages of Using E-Commerce Sites
The use of e-commerce sites has gained significant momentum, especially in the last decade. The primary reason for this is the substantial increase in the number of people with internet access who have turned to online transactions. The internet, which greatly benefits accessibility, is frequently used by businesses to enhance and streamline their services. Businesses can expand their markets worldwide by turning to e-commerce, as it is considered more advantageous to conduct operations digitally. The advantages of using e-commerce sites, which are preferred by many businesses, include:
- Reaching potential customers becomes much easier with e-commerce integration.
- Trade can be conducted 24/7.
- The cost of setting up an e-commerce site is more economical compared to a physical store.
- Global markets can be accessed easily, allowing businesses to overcome local limitations and low earnings.
- The time spent shopping is shorter in an electronic environment, leading to time savings.
- The visibility of newly established companies can rapidly increase through e-commerce sites.
- E-commerce can reduce personnel expenses.
Requirements for Setting Up an E-Commerce Site
To set up an e-commerce site and get information about related topics, you can benefit from Comwize's services. The requirements for establishing an e-commerce site are as follows:
-
Choosing the Right Products: Without products, trade cannot be conducted on e-commerce sites. First, decide whether you want to sell a single product or multiple products. Selecting the most suitable products for your target audience is crucial for e-commerce success.
-
Domain Name: Pay careful attention to the choice of domain name, which will be your identity on the internet. Ensure it does not include Turkish expressions, is short, and memorable. Although it may seem like a small detail, choosing the right domain name is an essential step towards e-commerce success.
-
Company: Since e-commerce cannot be conducted without being a tax liable entity, having a company is mandatory. If you do not have a company, you can start e-commerce by establishing a sole proprietorship.
-
Shipping: You need to establish agreements with shipping companies and specify your shipping options during the sale of products. Contact and make agreements with shipping companies that offer options like cash on delivery or online payment.
-
Infrastructure: Having a ready e-commerce infrastructure improves customer satisfaction and simplifies your operations. During the selection of e-commerce infrastructure, you should carefully review the services offered. Every detail, from search engines to payment systems, should be meticulously organized.
-
Payment Methods: Offering a variety of payment options, which is a crucial aspect of e-commerce, can make your business more attractive. Providing alternative payment options benefits both you and your customers.