How to Sell Online?

When technology develops and the effects of globalization in the economy come together, it becomes inevitable for companies with the means to digitize and use online sales channels to connect their products with consumers. E-commerce, which first appeared in the 1990s, has continued to grow each year since its inception and, in our country, achieved a 64% growth in the first half of 2020 alone.

As millions of transactions are carried out daily through e-commerce platforms both domestically and globally, producers are empowered to easily connect their products with consumers on the other side of the world. Online sales have become increasingly popular, especially with technological advancements and changing consumer habits. Businesses that showcase their products on digital platforms benefit from having a store that never closes and can operate 24/7, significantly boosting their profitability. To take your place in this exclusive world, you should explore the services offered by Comwize.

Why Should You Sell Online?

With shopping habits changing in direct proportion to technology, the emergence of new sales channels and shopping experiences is inevitable. As technology advances, and we are able to perform various tasks with our smartphones, we also want to access products or services without leaving our personal comfort zones. This is where companies that reach their customers through online sales stand out. Statistics show that the e-commerce sector, growing at a faster rate each year, is still in its early stages in Turkey.

Today, the proportion of people who prefer e-commerce compared to developed countries is around 12%, but this is rapidly developing, according to many local and international studies. Here’s why you should sell online:

1. Reach Wider Audiences Faster and More Easily
   Online sales provide the opportunity to reach a broader audience more quickly and easily.

2. No Need for Physical Presence
   Customers do not need to visit a sales location; they can purchase your products while sitting in their living rooms.

3. Lower Costs Compared to Physical Stores
   Online sales are much less expensive compared to maintaining a physical store or showroom.

4. Easier Management Through Automation
   Automation and similar software make it easier to manage operations.

5. Less Need for Personnel
   You require fewer staff members for online sales.

6. Sell in Domestic and International Markets
   You can sell your products and services both domestically and internationally as you wish.

What Do You Need to Sell Online?

1. Be a Taxpayer
   As with any commercial activity, being a taxpayer is required for selling online. You can decide on the type of company based on your business areas and the number of capital owners by consulting with an accountant.

2. Products
   Your product range is a key factor in attracting your target market to your site. Therefore, it is important to offer products or services with correct pricing on your e-commerce site.

3. Time
   Like any business, selling online requires regular attention. With time and dedication, achieving a rising success rate in online sales will become easier. A proper e-commerce software can help automate most processes, but success will also depend on the time and strategic planning you invest in.

4. Domain Name
   A memorable and catchy domain name gives you an edge. Choose a name that is easy to read, write, and remember, and secure the rights to this name.

5. Infrastructure
   If you are going to sell online professionally, infrastructure is the most crucial and urgent issue. Your investment and the most important decision will involve setting up this infrastructure. Choosing the right e-commerce website and integrated software provides many advantages and significantly increases your chances of success. Ensure you opt for an e-commerce-focused software solution that meets all your needs.