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Trendyol Store Opening Guide

Trendyol Store Opening Guide

The advancement of technology has brought about radical changes in our purchasing habits. Trendyol is undoubtedly the most prominent fruit of this transformation. This platform, where any company engaged in e-commerce and able to meet the appropriate conditions can sell, boasts 25 million members and 50 million monthly visitors.

Trendyol Store Opening Guide

Despite boasting such a vast customer base, the company regularly advertises and delivers its products to its customers thanks to its established logistics infrastructure, making it rapidly progressing towards becoming Türkiye's Amazon. Offering a wide range of products, the platform offers customers everything from electronics to food. This makes Trendyol an indispensable player for e-commerce enthusiasts.

Who can open a store at Trendyol?

To open a store and sell products at Trendyol, a company is required. Any legal entity that is a taxpayer, whether individual or capital company, can apply for a store.

How to Apply for a Store?

If you meet the requirements specified by Trendyol and meet the information and documents below, you will be presented with a form when you visit the Seller Application page on the Trendyol website. You can complete and submit your application by filling out this form.

What information and documents does Trendyol require to open a store?

When applying for a Trendyol store, the following information is requested in the form you fill out:

1. Company trade name
2. Your company type
3. Your tax identification number
4. Your commercial registration number
5. Categories to be sold
6. Name and surname
7. Your email address
8. Your mobile phone number
9. Links from other virtual marketplaces or your own e-commerce site
In addition to the information requested when filling out the application form, the following documents are also required;
1. Activity Certificate,
2. Tax Certificate,
3. Signature Circular,
4. Trade Registry Gazette

If you cannot provide these information and documents, your application will not be accepted even if you apply.

When Will My Application Be Finalized?

After completing your application, you initiate the approval process. This process varies depending on the accuracy and adequacy of the information and documents you provide, as well as the workload of the approval unit. If your application is approved, you will be contacted using the contact information you provided, and you will be provided with the necessary information for opening the store.

Advantages

Opening a store on an e-commerce platform with high customer traffic like Trendyol offers several benefits. We've tried to share what we believe are the most important ones.

1. A ready-made customer base: Trendyol is a highly recognized platform thanks to its long-standing e-commerce presence. With approximately 25 million members and 50 million monthly visits, the platform is visited at least once a day by 3 out of 4 women, and the potential for customers is enormous.
2. Brand awareness: When you open a store on Trendyol and sell on it, your brand awareness will increase in parallel with your sales. As mentioned above, you can easily introduce yourself to some of the nearly fifty million monthly visitors.
3. Product Promotion: From the moment you open your store, your products are displayed to consumers. This gives you the opportunity to introduce every product you offer to consumers.
4. Advertisements: Trendyol runs its ads almost constantly across all media. Normally, attracting customers requires significant advertising budgets, but Trendyol takes on this challenge.

Disadvantages

1. Competition: You'll have many competitors selling under the Trendyol umbrella. You may need to make additional payments to highlight your products and compete with them.
2. Commission: Trendyol charges a certain amount of commission to each store for the services it offers. Therefore, when setting your product prices, you must reflect this commission amount or compromise on profitability.
3. The Difficulty of Creating a Brand: The platform, the brand, the ads... In short, almost everything is run under the Trendyol brand. Therefore, you shouldn't ignore the fact that outside of the Trendyol umbrella, you are still alone and connected to the platform.

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